Pachashop
Pachashop is a fashion e-commerce website I designed at Stealth.design, where I worked across most of the interface under the guidance of my mentors. The project focused on translating Pacha's offline world into a digital experience that could feel luxurious, playful, and unmistakably branded, while still staying responsive, usable, and easy to shop through.
Brief
The challenge was to balance atmosphere with function. I designed the main UI across the site, developed motion-led assets used throughout the experience, and worked closely with the developer and 3D artist on interaction-heavy moments like the homepage camera, the error page, the Pacha Group collage, and the size guide.
